Regardless of your choice when picking a field to study, every serious college student reads a book now and then. No matter what you believe about the influence of the digital age on reading habits, statistics show that in the 21st century, people read more than ever before! Of course this is including internet articles like this one.
Though electronic books, audio books and digital magazines have come into use, many people still enjoy buying and reading traditional, printed books. A bookshop is a type of retail operation that can be started in many different ways, with less money than is usually required to open a store.
If you love books and want to become an entrepreneur, opening a bookshop may be the ideal venture. Target a niche for your bookshop.
If you decide to sell online, choose a very specific niche, such as books on religion, sports books or vintage cookbooks. Obtain the permits needed in your city to start a retail business.
This may include an assumed name certificate, or DBA, employer identification number, resale permit or sales and use tax permit. Secure a venue to sell your books. Options include a brick-and-mortar storefront, flea market or bazaar, online auction site or e-commerce store.
Starting online is the least expensive option, and you can expand to a physical store, once your business becomes established. Clear a storage area for your books, if you will be selling online. A commercial warehouse or storage facility free of dampness, or a space closet that is dry, free of dust, pets and odors would work well.
Organize your books in a logical manner, if you will be opening a physical store or selling at a flea market. Doing so will make it easier for customers to shop.
Develop community programs or initiatives to help your public relations efforts. This can be done regardless of whether your store is online or physical.
You may even be referred customers due to being placed in their membership directory. Distribute press releases to local media outlets, give free promotional bookmarks to customers, launch a blog or set up social networking accounts.Kogan Page is the CIPD's official publishing partner.
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